Featured Columns

Top 5 Friday: Airlines I’ve Been Surprised to Learn Fly (or Flew) 747s

Oct 9th, 2009 | By Jared Blank

I was pleased with the response from last Friday’s Top 5 747 routes Delta flew that made no sense.  Along those lines I bring you the Top 5 Airlines I’ve been surprised to learn Fly (or Flew) 747s:
- Surinam Airways.  Because of the distance from Surinam back to Amsterdam there was probably a point at [...]

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Top 5 Friday: City Pairs that Had Delta 747 Service in the Early 1970s that Made No Economic Sense Whatsoever

Oct 2nd, 2009 | By Jared Blank

I was thinking about an old advertisement I saw from the early 1970s touting Delta’s then-new (and short-lived) 747 service.  Since I was a small child 747s have always been my favorite plane – their unusual shape, upstairs/downstairs configuration, and long-distance ability represented all that flight had to offer.  You could sit in this incredibly [...]

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Top 5 Friday: Airline Concepts We Wish Had Worked

Sep 25th, 2009 | By Jared Blank

Lots of hare-brained airline concepts have been launched over the years, but today we wanted to focus on 5 airlines that launched with interesting ideas that weren’t able to survive:
Legend – Legend flew all-business class regional jets out of Dallas Love Airport for about 10 minutes back in 2000.  The idea of avoiding DFW and [...]

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Top 5 Terrible Airline Concepts That Actually Flew

Sep 18th, 2009 | By Jared Blank

In our final installment of Top 5 week, we’ll look at Top 5 Terrible Airline Concepts that actually flew.  And I think I’m going to do Top 5 Fridays going forward.  What do you care, really?
Vanguard Airlines. The pitch:  $29 fares to Kansas City.  To.  Kansas. City.  Yes, they had significant flights to other [...]

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Top 5 Airlines You Don’t Appreciate Enough

Sep 17th, 2009 | By Jared Blank

I’ve actually been enjoying the Top 5 lists, so they’ll continue through the rest of this week.  Today we’re going to look at the Top 5 Airlines You Don’t Appreciate Enough:
Spirit.  Wow, do people hate Spirit Airlines.  People really, really hate Spirit.  Go and read some of the reviews and Twitter comments and online chatter [...]

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Top 5 Reasons Why We Shouldn’t Miss How Airlines Used to Be

Sep 16th, 2009 | By Jared Blank

Oh, the good old days.  I’m not sure there’s an industry where people look back at the past and cry more about how great it used to be, and how terrible it is now.  Oh, for those halcyon days where everyone sat in first class and ate only the finest cuisine prepared by a Congress [...]

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Top 5 Airports that Aren’t the Bargain They Once Were

Sep 15th, 2009 | By Jared Blank

Lots of news stories still tout the idea that alternate airports (especially those served by Southwest) are always cheaper than their big airport counterparts.  This isn’t true on 2 levels:  Southwest flies to lots of primary airports nowadays, and those secondary airports (for various reasons) aren’t necessarily the great deal they once were.
Today I bring [...]

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Top 5 Airline Liveries from Airlines that No Longer Exist

Sep 14th, 2009 | By Jared Blank

Let’s face it – the reason a lot of us have gotten into this whole airline thing is because when we were 8, we thought the colors on the planes were cool.  With that, I wanted to share my Top 5 Airline Liveries from Airlines That No Longer Exist.  As always, feel free to add [...]

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Sorry Forrester & NY Times, The Worst Part of the Trip Is Not Booking It

Aug 6th, 2009 | By Jared Blank

The NY Times (and several other publications) have picked up on a recent Forrester report that suggests people are becoming increasingly frustrated with booking travel online.  This assertion comes from a survey data point that says (according to Travel Weekly) “33% of U.S. travelers who book online feel travel sites do a good job presenting [...]

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What’s the Airlines’ Story?

Aug 3rd, 2009 | By Jared Blank

Marketing guru type Al Ries has a great article in last week’s Ad Age about the uphill battle GM is facing.  One of his points is that GM no longer has a unified story to tell.  In his words:
“Without a story, no advertising, no matter how brilliant, is going to work.  BMW’s story is “driving.” [...]

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