US Airways to Reinstate Free Drinks
Feb 23rd, 2009 | By Jared BlankUS Airways CEO Doug Parker seems to have decided that all the whining isn’t worth it: the airline will no longer charge $2 for a soda. The carrier had gone all a la carte when oil went through the roof, but now that prices have come down, they’re rolling back one piece of that model. Don’t worry – they’ll still earn nearly half a billion dollars this year from a la carte sales…but just not from soda. If you miss paying for your soda, Spirit is still selling it on board. (I don’t have a problem with charging for it – if people are willing to pay, why not? They’re running a business…Healthy airlines are good for all of us.)